In today’s digital age, simply having a website for your business is no longer enough. In order to truly succeed online, the design and content of the website is very important.
If you want a great company site but web design, SEO, and content development are not really your area of expertise, there’s no need to be concerned. There are many web design services available that can help in hosting your website, creating content, working out the design, and overall improving the success of your business online.
Web Hosting Matters
The agency that you choose to host your company’s site is important because whoever is hosting the site is acting as your business’s connection to the web. The hosting site is in charge of how fast your website loads, which can then impact how much time people spend on the site.
Website loading time is very important to users, as 47 percent believe that a site shouldn’t take more than two seconds to load. According to Forbes, 39 percent of those visiting a site will leave it if the images are unable or take too long to load. Because of this, finding a reliable hosting service is very important to the success of your website.
The Importance of Design
How your website is designed is very important because it is likely the first thing users will notice when they are visiting the site. In fact, 38 percent of users will stop using a site with an unappealing design, according to Forbes.
A web design agency can be very helpful when it comes to creating the layout for your website. The web design process can be difficult and confusing for those who are not website designers. By utilizing the web design services offered by these agencies, you are putting your company’s site in the hands of people with authority when it comes to web development.
Understanding the importance of content development can help your website, and therefore your business, reach more people. The more posts that you make on your website, and the more frequent these posts are made, the more people are likely to visit your site.
According to Google’s Search Quality Senior Strategist, the quality of your website’s content is linked to how high your site will appear on Google’s search results. It is important that your site ranks high on the search rankings because those listed on Google’s first page of results account for 91.5 percent of the traffic.
SEO, or search engine optimization, is a great example of optimized content. A SEO agency is a helpful way to improve your SEO and the search ranking of your site.
Now that the importance of the hosting, design, and content of your company website has been broken down, you may realize that it’s time for a new website. Luckily, there are many resources available to you that will help turn your old site into one that will be an asset to your business.