Do you use your commercial business signs to build your brand and increase your customer loyalty? Too many businesses are not taking full advantage of their digital signs for business and that is really too bad. New LED business signs are can be used in a wide variety of places and do do a number of things that traditional signs just cannot do.
andnbsp;1. Give people different ways to place their orders.
Do you run a restaurant? A coffee bar? Any kind of place where people come in and place orders? There are a number of ways to make that process easier and more fun with digital signs for business. From replacing window displays with electronic signs for business to using digital business signs to show a menu that is always changing, these are better ways to showcase what you are selling. Some places even have apps that let people place their orders from their smart phones or other mobile devices.
When your chef comes up with a new dish, you can easily change your LED signs to reflect the new offering. This is much easier than printing up new menus. Some high end restaurants give their patrons tablets with their menu on that. That way, they can research the kinds of beers, wines or other beverages that might go best with their meals before they offer. Many places that offer this as an option for their diners have seen their sales go up. This interactive experience can make going to your establishment more fun and interesting. This helps bring your customers back and will mean they recommend your place to their friends.
2. Have your own programming.
If you have the kind of business where you want people to want to stay, hang out and eat or drink more, you may want to look at services that provide programming tailored to certain kinds of brands. This can be displayed on your digital signs for business. Your programming will promote your kind of business and you may even want to put in promotional spots, not commercials but interesting video about the kinds of products you sell. This can make your place of business more unique. Various airlines also offer their passengers channels that are produced for them. If you have live performances at your place of business, you can have a channel with some of that. You will have to talk to the performers before you do this. If you have an open mic night, you can use that. People love to see themselves on the screen so it can be a draw in and of itself.
3. Put up some trivia and games.
Many people like to play different video games and many others enjoy trivia. You can add both to your digital signs for business and make the experience at your store, restaurant or bar much more fun. The more fun someone is having someplace, the more time they will want to spend there. You can even offer people coupons or discounts when they reach certain levels in the video or trivia games that you have on your digital signs. That can make it even more fun to play, win and save. When you are putting together the trivia, put in some about your products and your establishment. That way the people who have become regulars can be rewarded for their patronage.
4. Make sure your signage is all clear and easy to read.
All of these tips will be useless unless your signage is very clean, clear and consistent. This means the messaging should be simple, the colors should be bold and complement each other and the text should be easy to read. Do not go overboard with the number of colors you use. That will make your signs look like a hot mess and you will get no where with them. Be careful with your messaging. You need all of your messages from your digital signs for business to your press releases to have the very same message.
Digital signs for business can be really fun. You can do a number of things with this format that you could never do before and that is exciting.